In this mobility, the aim was to bring young people closer to the corporate business world and used digital storytelling (DS) to create a brand, a container of values that individuals can recognise. Examples of brand storytelling would be studied to understand how big companies operate. Apple, Starbucks, Coca Cola, Red Bull, Ikea, are all big names that communicate their brand values with digital storytelling. The strategic objective was simple: to convey the deep values of a company. Their videos were not focused on a product, but rather on people's lives. Around them are the brands that act as a frame, that become everyday objects. At the centre were the stories with emotions. Technology was used as an outlining tool and is used to elaborate the story economically, just as one might do in everyday life. When marketing met storytelling it did great things, it influenced our brains. Brands had identified this connection and started creating miniature corporate storytelling masterpieces. The participants tried to craft BDSs from the participating countries and changed them to their own liking. Before the mobility, the students were asked to do an pre-activity on e-Twinning about the brands. On e-Twinning they uploaded a BDS about a well-known company in their country and at the same time became familiar with the BDS of the other countries. They also uploaded the logo of that company. They then were asked to conduct a survey about that brand by asking grandparents and parents (two previous generations) how that same company was advertised when they were younger. This survey was also be useful to see how their perception of that brand has changed over time. The questions included in these surveys were prepared by the country (Belgium) where the mobility took place together with the results obtained and uploaded to the e-Twinning platform before the mobility itself.